Good Ancestor Product Design

Designing products with your great-grandchildren in mind.

As described by Roman Krznaric in The Good Ancestor: How to think long term in a short-term world, good ancestors are people who think about the long term consequences of decisions before they act on them.

‘What impact will this have on the world my great-grandchildren will be born into?’

That is the question a good ancestor product designer answers before launching a product onto…